How to Contribute to a Blog and be Seen

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Guest Blogging is so 2011.  If you want to deliver your content to another site it is now termed “Contributing”. Contribute to a blog and be seen.  Contributing to a site where many eyeballs view content is important to writers/bloggers.  This is especially true if you’re just starting a blog, or you have no blog at all.  It helps with reach, and exposes you to an audience you just don’t have with your own blog.  There is plenty of opportunity and outlets for inspiring writers to be seen online.

It use to be all about the link, and that still holds some importance, but your motivation should be about getting your content in front of a large audience.

Follow this protocol below and you’ll optimize the experience and results for both you and the publishing site.

 

Contribute to a Blog

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Don’t be Shy

Some sites will openly accept contributors, and others will not.  I wouldn’t shy away from contacting any blog/site about contributing an article.  I’d start with an e-mail, but they are likely on many social networks.  So a tweet or message on another network is suggested.  Don’t go overboard.  Sending 10-15 messages to 10-15 different networks equals scary.  Dial it down. An e-mail and/or tweet should get you a reply.

 

Follow Directions

Some sites will spell out exactly what they’re looking for and what you need to do to be considered.  Two sites in my circle that do this well are Dashburst and itechcode.  They detail the steps you need to take in a clear concise matter.  These are two sites with a huge following and strong Alexa Rank.  I definitely recommend these two sites if you have an interesting piece on Social Media, Technology, etc.

 

Create Solid Original Content

You have the green light to write your post.  You want to put out solid content anytime you publish, but I think it’s imperative to produce something extra special when you’re going to be on a bigger stage.

Don’t waste your time or the blogs time by submitting duplicate content.  Don’t send your article to several sites.  Unless the site is a syndicate, it is expecting original content from you. Do not, under any circumstances, copy any article (or portion), and submit as your own.  This is plagiarism.  Most sites will run your post through Copyscape to make sure your content is original.  Do the right thing.

You’re not in your basement.  Your post is going to get views on a seasoned popular site.  You need to make the very most of the opportunity.  Bring your “A” game.

 

Promote your Post

While the onus is on the site to promote your post through their social networks and e-mail list, you should be promoting hard as well.  Why wouldn’t you want to share wherever you can?  It should be celebrated.  Be proud and let your network know, they’ll be glad you did and share accordingly.

 

Reply to Comments

I know it’s easy to fall into the trap of completing your post, seeing it published, watch the shares grow, and not reply to comments. This is a big mistake on several levels.  If you can’t reply to comments you risk not being asked to contribute again no matter how riveting your post came across.  Replying allows you to possibly create a connection with the person commenting.  Most commenting systems allow you to receive an e-mail whenever there is a new comment.  This is a must for you.

 

Any others thoughts are welcomed.  If you enjoyed the post please share with your network.

 

9 comments
ALifeOfLight
ALifeOfLight

Being a good contributor goes a long way toward your post being worthwhile and worth being seen. I have been on some blogs where comments are replied to almost instantly and others where the author, whether guest or owner never replies to any comments.


I have never gotten that really. Blogs are such wonderful social media channels, it makes sense to me that if you offered the opportunity for replying that you take a moment to engage that replier in conversation and I am glad you brought up that point. Lots of strong opinions on this subject and I think the points in your post are very well done. Thank you for sharing them

blondishnet
blondishnet

I don't think guest blogging is so 2011. I think guest blogging is abused badly and the real meaning was lost when individual bloggers started leaning on guest blogging as a crutch. It was intended to be something done sparingly and to add a fresh twist once in a while. Contributing is more for community based blogs. I do see a growing number of them and it is not so easy for an individual blogger, even if they ave been a pioneer in the blogging community for a long time.

mipser
mipser

THANKS - I was beginning to come to the same conclusion but it's great to hear it form you.  

wellnized
wellnized

I like the term "contribute" better than "guest blogger" sounds more humanizing. With the shift towards "writing for humans", creating a more human experience on the Internet, terms and new approaches to writing are popping up. You always have informative articles with great tips. Thank you! 

patricksplace
patricksplace

I don't accept unsolicited guest posts on my blog; the rare times I've done a guest post, I went out and asked someone I knew to write one for me. On my contact page, I specifically spell out that I don't accept unsolicited posts, yet I get them: it tells me that the would-be "contributor" has violated the primary rule -- he hasn't bothered to read my site first.

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SarahArrow
SarahArrow

I'd also add that you need to contribute where there are like-minded people. I have an established award winning multi-author site and those contributors who cannot be part of a team are the ones that go the quickest. I can put up with a lot of things, but not being a team player, being a maverick is for your own site and not for a team blog.

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GeeklessTech
GeeklessTech moderator

@ALifeOfLight I like your avatar. ;) - I think most have dropped the ball at some time or another with replies, while others have no interest in being involved in replying. 

Yes, it's always an opportunity to make a connection.  Basically, not replying or acknowledging is on the rude side.  Every blogger should put forth their best effort to reply.

GeeklessTech
GeeklessTech moderator

@wellnized Thanks Lesly for stopping by and commenting.  I agree with you, I'm a bigger fan of contributor as well.  Thanks for the kind words.

GeeklessTech
GeeklessTech moderator

@patricksplace Hi Patrick - I think if you spell out that you don't accept guest posts that is a different story.  I don't see that often, but receiving requests when you spell out that you don't would be aggravating.