How to Choose the Best TV Provider

Television

For most people, TV is their primary source of entertainment. Therefore, they want to be sure that they are dealing with a TV provider that will provide them with a great deal of value for the money they are spending on their service. Unfortunately, this is not as easy to find as you might think. There are a large amount of TV providers out there. All of them claim to give their customers the best service. In many cases, this is simply not true. You will need to take some time to thoroughly look into any TV provider you are thinking about doing business with. Here is how you can go about choosing the best TV provider.

1. What channels are in the basic package?

This is the question that you need to ask before anything else. The basic package is what all customers must subscribe to when they are doing business with a TV provider. In many cases, the basic package will be filled with channels you will never watch. Therefore, you must look around for a basic package that provides you with value by having a minimal amount of channels you do not care about.

2. What premium channels are available?

Many people would agree that the best shows are on the premium channels. These are the channels you will need to pay extra for in addition to the fee you are paying for the basic package. Many TV providers will have different tiers you can choose from. Each tier contains a predetermined number of premium channels. Other providers allow you to choose the specific premium channels that you want. Finding the best deal for you will depend on which specific premium channels that you plan on watching the most. One of best TV providers out there is called ACN Inc. Info about them can be found by going to .

3. What are their introductory offers?

TV providers will often have special introductory offers that they use to entice new customers to sign up. You should shop around and compare the offers that are available in your area. Some offers may require you to sign a contract. If this is the case, you will need it decide if you are willing to make a long-term commitment to this provider. The savings you receive may make signing the contract a good decision. You should also find out what the early termination fee is.

Website Trends that Will-Date Your Site

Dated Website

Web design, like all business components, moves in trends. While you may have a perfectly serviceable , you must be flexible to give your site the credibility that comes with an up-to-date image. What are some of the latest trends in website design?

Ghost buttons have become popular. You have probably seen them, though the goal of using them is to let other things show through. They are generally boxes with colored outlines and sometimes dimensional properties. Designers use them to make the website less cluttered and to make certain icons more attractive than others. A ghost button next to a solid block button allows the visitor to choose an option, but fades next to a more important option. For instance, the ghost button may allow visitors to go to a virtual magazine page while the normal button, the more visible choice, offers a trial six-month subscription.

Feature list icons are new, too. These are icons adjacent to small blocks of text. Clicking on the icon opens a list of product or service features. This makes the page less cluttered and allows the visitor to concentrate on isolated data.

Drop-down lists and menus are popular now. The visitor sees an icon or line of text, even a single word, next to a downward-pointing arrow. Clicking on the arrow drops a list of options from which the visitor may choose. You may have seen this on sites that ask for a location. The drop-down list allows visitors to select a state or a country without having to type it in.

Galleries and slideshows are trending in website design. The development of really good, sharp graphics and images allows the photos to display even on mobile phones. They can be viewed full-screen as well. These offer businesses to have virtual showrooms, display steps in a process and even photo albums. The great thing about this trend is that it is easy to apply to your site. There are galleries and slideshow aps that can be added simply by lifting a code and putting it into place on your page.

Fixed sliding navigation is being seen more often today, too. The menu appears as small text, usually at the top of a page, and as the reader scrolls down, the menu stays at the top so that visitors can access any page at any time. The font is plain and easily-read, but still unobtrusive. The other trend in navigation is the invisible menu. The graphic on the page is a “hamburger.” This is a vertical stack of three lines that, when you click on them, drop a menu. The icon is small and easily recognizable.

All of these point to the biggest trend in designing websites: Minimalist style. Designers are losing the headings and footers, borders and other features, and using one or two theme colors with simple font to make web pages cleaner and more esthetically pleasing. The add-on apps must be attractive and functional, but the portals to these pages must be unobtrusive and allow your visitor to access your content easily.

Is Facebook the New Google?

According to Parse.ly data, Facebook is now the top referral source to news websites – surpassing long-time referral giant Google. In July, 43 percent of the traffic to the media sites surveyed came Is Facebook the New Google from Facebook clicks, while just 38 percent came from Google. While just one genre of websites was surveyed (news media), the study is very telling of a bigger trend: people are gathering more and more information through social media.

This shift is important for all businesses to acknowledge and understand, especially small ones who have always had a distinct marketing advantage through social media. Some important points to note:

Word-of-mouth is alive and well. Google’s algorithm has always been based on sites having more credence when they are clicked on more, or referenced through linking on another site. This is word-of-mouth referring in an abstract way – being told what is the most relevant to you based on the largest group of people or third-party sites.

Facebook is different because it is inherently more personal. The links that you see and click on are from people you actually know. When someone posts a link or product on Facebook, it is an instant recommendation (and one that you can click on immediately).

For things like news stories, it is a fast way to spread information that bypasses the typical Google algorithm wait. Small businesses that may not normally make the cut when it comes to that coveted first page of Google search may get a lot of attention from a single Facebook post from a fan.

Search results alone aren’t enough. Google does a good job showing searchers what a link is really all about before sending them to it, but it does leave some things lacking. The biggest of these? A personal connection between that site and the searcher.

Facebook has an advantage because when a person sees a link posted from a friend, there is generally some commentary that explains why the reader should care. Even business pages posting their own links, or sponsoring them, can add just a little bit of content to make those posts more engaging, and clickable.

People value convenience. I can’t believe that I’m even implying that typing in a search term and waiting a millisecond for results is in any way an inconvenience, but with the instant gratification of technology, it makes sense. It is why people are willing to give up some privacy in order to receive the best deals, or customized health data.

People are on Facebook anyway – from computers at work, to tablets at home, to smartphones everywhere else. Having links right in the feed that are relevant actually IS more convenient than looking something up on a totally different site.

Google and Facebook provide different services, of course, but when it comes to instantaneously being referred to articles, products or businesses that impact your real life, Facebook does have an advantage. Small businesses need to be sure that they have a strong presence that is both brand centric and convenient.

What advantages for businesses do you think Facebook has over Google?